The Raven Group LA’s Coachella-Ready Sip N’Shop

On April 10, 2014 by Kasey Jones, Ink.

Comes spring in Southern California, one word permeates the air: Coachella. Like clockwork, music fans, celebrities, anyone lucky enough to score coveted tickets to the Coachella Music Festival, scramble for housing, VIP passes and, most important of all, the ultimate bohemian wardrobe. So who do the Who’s Who of Hollywood turn to? The Raven Group LA, of course. This boutique fashion PR firm represent loads of Australian designers, all with an emphasis on fashion-forward chic. For two days during the run-up to Coachella, The Raven Group LA opens its doors to a select group of celebrities, fashion bloggers, models, and tastemakers for a “Sip N’Shop”, where the Raven mavens prep their guests with the ultimate music festival ensemble. This year, the company’s LA-based designer Whitney Port helped host the soirée. Strategically placed amidst the racks upon racks of tres cool clothes (all of which I wanted to cram into my bag and run off with) was the 7-foot chalkboard I created for the occasion, featuring all of the amazing designer lines that were being gifted.

Check out some photos of The Raven Group LA’s “Coachella-Ready Sip N’Shop” event, along with a few photos of the eye candy in front of my chalkboard.

Whitney Port –  The Raven Group LA’s Los Angeles-based designer and host of the soiree:

Whitney Port

Frame with WEP

Frame

Living Room

Model Gigi Hadid, actress Cara Santana (also blogger of Cara Disclothed), publicist Sarah Ivory, and model Blanda Eggenschwiler:

Eye Candy

Fashion Bloggers Liz Cherkasova of Late Afternoon BlogCourtney Trop of Always Judging, and Kimberly Petsch of Eat Sleep Wear:

Processed with VSCOcam with s2 preset

Clothes from FINDERS KEEPERS – THE LABEL and THE UPSIDE:

Finders Keepers

Clothes from cameo – the label:

IMG_1572

Jewelry by Wanderlust + Co and Bits & Bobs by Whitney Eve’:

Jewelry

Clothes Rack

Guests customized their own festival-inspired bracelets under the guidance of Paige Port, Brand Director of Whitney Eve:

Friendship Bracelets

Juice Served Here provided cold pressed refreshments:

Juice

COACHELLA SHOPPING PARTY 2014_The Raven Group LA (1)

And lastly, thanks to this hot Coachella-Ready mama for making me a part of the event. The Raven Group LA‘s Fashion Director Emily Ackerman:

Emily Ackerman

 

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